The Team: Steve Zades
Steve "imagine the possibilities" Zades ... as written by his colleagues and those that know him.
Thoughts that resonate:
- "We need to know what we don't know"
—Steve Zades - "Expose yourself to the best things that humans have done and then try and bring those things into what you're doing."
—Steve Jobs
Steve is a founding partner of The Odyssey Network. He is passionate about:
- creating real growth through the power of creativity
- storytelling
- discovery
- fueling the brilliant idea machine — through the collective imagination at full throttle.
Steve is the author of Mad Dogs, Dreamers and Sages: Growth in the Age Of Ideas and creator of The Odyssey Project on Imaginative Intelligence, a five-year experiential research project in search of primary sources of creativity, innovation and inspiration from diverse areas, such as the film labs of Sundance to the sacred storytelling grounds of the Ute tribes to the training fields of the US Army.
Steve started his career at Procter & Gamble, where he received a "real marketing and sales education." From there Steve went on to Madison Avenue to Ammirati Puris Lintas as SVP, where he oversaw strategy and creative for numerous Fortune 100 companies. Prior to founding ON Steve was CEO and Chairman of Long Haymes Carr Lintas Advertising, a firm that he led from a regional player to national prominence. The firm was recognized as an Agency of the Year by Ad Week Magazine and produced award-winning work for Virgin, Wachovia, TJ Maxx and other leading companies.
Steve is a graduate of Columbia College and Columbia University Graduate School of Business. Steve's preferred place to live is in the near future. Many believe that he can see around corners and over horizons. We know that he sees "next." Because he sees it, he can seize it before others are aware of it.





